Acronym NA
Category
Seafood Processing
Fisheries
Title Verdikjedesammenlikninger mellom pelagisk og annen næringsmiddelindustri - Value chain comparisons between pelagic and other food industries
Programme National Programme
Instrument (FP6)
Contact Type (FP7)
Strand (Interreg)
NA
Theme (FP7)
Activity Area (FP6)
Regional Area (Interreg)
Action (COST)
NA
Specific Programme (FP7)
NA
Funding source National
Coordinator Audun Iversen
Coordinator email audun.iversen@nofima.no
Coordinator institution
NOFIMA - Norwegian Institute of Food, Fisheries and Aquaculture Research (Norway)
Institutions involved
NA
Start year 2009
End year 2011
Funding (€) € 127,150
Website https://www.fhf.no/prosjekter/prosjektbasen/900388/
Summary The pelagic consumer industry today supplies large quantities of herring and mackerel of very good quality to many markets, for which consumers have a great willingness to pay. But only a small part of the value creation from this raw material takes place in Norway. In value chains for a number of other fish species, as well as in value chains for a number of meat products, the raw material producers have succeeded in taking care of a larger part of the value creation. This project has looked at what the pelagic consumer industry can learn from value chains for other foods.
Goal: to create a basis for increased profitability by identifying opportunities for increased value creation.
Sub-objectives
To generate knowledge about
• prices, margins and distribution of value creation between different links in the value chains for herring and mackerel, as well as a number of comparable value chains for other fish species and meat products
• value chain roles and division of labor in different value chains for fish and meat
• possible development in value chain roles for pelagic industry
• what organization and what competence has been necessary for raw material producers in other value chains to be able to develop larger assortments / larger value chain roles
• how higher prices and greater volume have been achieved in other value chains through assortment development
• how value chains for other foods handle the challenge of uncertainty in the commodity markets and expectations of stable prices further down the value chain
Keywords
Fishing industry;
Production management;
Value chain;
Food quality;
Economy;
Mackerel;
Product development;
Herring;
Market;
Fish;
Marine Region
76
Not associated to marine areas
0
Marine Region Map